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Caratula de Being Strategic: Plan For Success; Out-think Your Competitors; Stay Ahead Of Change
We all think we know the difference between strategy and tactics - the big picture versus the details. But we mostly get it wrong by focusing too much on tactics and too little on strategy. In Being Strategic , noted consultant Erika Andersen helps the reader approach business - and life - strategically, explaining why it s important, what s involved in doing it, and how to do it. Unlike most other strategy books on the market, which focus only on organization-level strategic planning, Being Strategic offers a model and skills for strategic thought and action that are broadly applicable and thoroughly practical: explaining the core skills and practices needed at each point, and providing simple models, real-life examples and self-directed activities for learning and applying them. Andersen uses a very accessible frame story of thirteenth century Welsh nobles building a castle for protection, and weaves in dozens of real-life examples from her practice, which has helped top restaurateur Danny Meyer and many others. With Being Strategic , Andersen offers a complete course in turning around a business, or even life.
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Ficha de Being Strategic: Plan For Success; Out-think Your Competitors; Stay Ahead Of Change

Nombre: BEING STRATEGIC: PLAN FOR SUCCESS; OUT-THINK YOUR COMPETITORS; STAY AHEAD OF CHANGE
No. Ref. (SKU): 9780312656706
Popularidad: N/A
Editorial: INGRAM
Género: N/A
Autor: ERIKA ANDERSEN
ISBN: 9780312656706
EAN: 9780312656706
Idioma: Inglés
Año: 2013
Formatos: Bolsillo
Número de páginas: 273
Edición: 1
Novedad: N/A
Código BMG: N/A




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